True Blood promo

Here's one of the videos I cut that was part of a much larger campaign to promote season two of HBO's True Blood. The full campaign can be viewed here at the DK website.  The video itself isn't a traditional series promo. Instead it's part of a huge transmedia campaign involving a site called Bloodcopy.com, that's an extension of the True Blood world. I really like working on these types of shorts that fall outside the traditional :30 ad category.